As it does at this time of the year, Samsung announced the C-Lab incubator project at the 2022 International Consumer Electronics Show with the purpose of evaluating customer responses and furthering the most promising ideas. This year's star project is ZamStar, a combination of guitars and apps designed to make collaboration and learning easier. Other notable projects include an artificial intelligence solution that helps children develop good smartphone habits, and a parenting phone that can detect infant strabismus (crossed eyes) early.
ZamStar consists of an application and a custom guitar called ZamString. The idea is that you can play a section on the guitar, add effects, and then synchronize with other musicians around the world. This is obviously a replica of the COVID-19 TikTok music collaboration trend (remember those eachother from the beginning of this year), and the idea is to make your music easy to sync. At the same time, the ZamString guitar has a fingerboard, which is illuminated by the input of the song, making it easy for you to figure out where to put your fingers. This is not a new concept, but it may be the first to combine learning and collaboration.
At the same time, Piloto is what Samsung calls an "artificial intelligence solution to help children cultivate the correct habits of using smartphones." Its purpose is to teach children "self-regulation skills" on smart devices and help them make the right choices. Finally, Innovision is "an eye care system in daily life. There is a nursery mobile phone that can capture suspicious symptoms of strabismus and monitor the baby's visual ability development." This seems to be a smart idea, because the baby naturally looks at the phone. .
In addition to the internal incubator, Samsung's C-Lab also supports nine start-ups, including an AI-based pet biometric solution called Petnow. All these projects will be displayed in their own booths at CES in 2022. So far, Samsung seems to still plan to participate in the event, and has not followed the pace of other exhibitors (Google, Lenovo, Intel, Amazon, Meta, T-Mobile) to cancel.
